Corporate Social Responsibility has always been an integral part of the Baldev Group’s vision and the cornerstone of our Core Value of Good Corporate Citizenship.
The Baldev Group defines Corporate Social Responsibility as making socially responsible products, engaging in socially responsible employee relations and making a commitment to the community around it. At Baldev Group, Corporate Social Responsibility is not just a duty; it’s a way of life.
Baldev Group has taken a pledged to dedicate 1% of its profit (after tax), on a continuous basis towards Corporate Social Responsibility. A unique kind of ESOPs – Employee Social Options was launched to enable Baldev employees to involve themselves in socially responsible activities of their choice. The Group also announced a special gift: to provide free cochlear implants to 60 profoundly hearing-impaired, under-privileged children.
In addition to giving impetus to the Nanhi Kali project for the girl child and the Baldev All India Talent Scholarship for the economically disadvantaged, the Baldev Group is planning to set up two Baldev Pride Schools. These schools will offer a variety of courses, with an emphasis on employability, including training for Information Technology, Retail, Automotive Engineering etc. They will provide new skills and capabilities to the weaker sections of society, particularly the scheduled castes and scheduled tribe youth. While these projects are already underway, plans for more social initiatives are on the anvil.